1. Information We Collect
To provide you with our signature seamless shopping experience, we collect certain information:
- Personal Identifiers: Name, email address, shipping address, and contact details when you place an order or create an account
- Payment Information: Encrypted payment details through our secure payment processors (Visa, MasterCard, JCB, PayPal)
- Transaction History: Records of your purchases from our collections including Ghost Archive and Occasionwear
- Technical Data: IP address, browser type, device information, and browsing patterns on our site
- Communication Records: Correspondence with our style partners and customer service team
2. How We Use Your Information
Your information enables us to maintain the high standards of service expected by our discerning clientele:
- Process your orders with the same efficiency as our 1-2 business day order processing
- Provide personalised recommendations from our collections based on your preferences
- Manage your account and deliver customer support with sophisticated care
- Communicate important information about your orders, promotions, and new arrivals
- Enhance our website functionality and your shopping experience
- Comply with legal obligations and prevent fraudulent activities
3. Data Sharing and Disclosure
We treat your data with the same discretion we apply to our designs:
- Service Providers: We work with trusted partners for payment processing, shipping, and website operations who adhere to strict confidentiality agreements
- Legal Requirements: We may disclose information when required by law or to protect our rights and the safety of our customers
- Business Transfers: In the event of a merger or acquisition, customer information may be transferred to the new entity
- International Transfers: As we serve a global clientele (excluding some Asian countries and remote locations), your data may be processed internationally with appropriate safeguards
We never sell your personal information to third parties.
4. Data Storage and Security
Reflecting our commitment to secure payments, we implement comprehensive protection measures:
- Advanced encryption technologies for all sensitive data
- Secure servers with restricted access controls
- Regular security assessments and updates
- Data retention periods that comply with legal requirements and business needs
While we implement robust security measures, no online transmission is completely secure. We continuously work to maintain the highest standards of protection.
5. Your Rights and Choices
We respect your control over your personal information, offering you rights including:
- Access: Request a copy of the personal data we hold about you
- Correction: Update or correct inaccurate information
- Deletion: Request deletion of your personal data, subject to legal requirements
- Objection: Object to certain processing activities
- Restriction: Request limitation on how we use your data
- Portability: Receive your data in a structured, machine-readable format
To exercise these rights, please contact us using the details below.
6. Cookies and Tracking Technologies
Like the careful construction of our Ghost Archive pieces, we use cookies thoughtfully to enhance your experience:
- Essential Cookies: Required for basic site functionality and secure transactions
- Analytical Cookies: Help us understand how customers interact with our site to improve our offerings
- Preference Cookies: Remember your settings and preferences for a personalised experience
- Marketing Cookies: Used to deliver relevant advertisements and measure campaign effectiveness
You can manage your cookie preferences through your browser settings. Note that disabling certain cookies may affect your shopping experience.
7. International Data Transfers
As a brand with global accessibility (serving customers worldwide, excluding some Asian countries and remote locations), your data may be transferred to and processed in countries outside your residence. We ensure such transfers comply with applicable data protection laws and provide adequate protection for your information.
8. Children’s Privacy
Our collections are intended for sophisticated adult clientele. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal data, please contact us immediately.
9. Changes to This Policy
We may update this policy to reflect changes in our practices or legal requirements. The updated version will be posted on our website with the effective date. Continued use of our services after changes constitutes acceptance of the updated policy.
Contact Us
For any questions about this Privacy Policy or your personal data, please contact our Style Partners:
Email: [email protected]
Address: 85 Bold St, Liverpool, GB L3A 8CP
We are committed to resolving any concerns promptly and with the sophistication that defines the Chic Aura experience.
Chic Aura Clothing – Where sophisticated fashion meets trusted privacy practices.